Tuesday, 11 November 2014

Semiotics/Media Codes P1 (a-f)

Semiotics:
The study of signs and sign systems.

Denotation:
What an image actually shows and which is immediately apparent was opposed to the assumptions as individual reader may make about it.

Connotation:
The meaning of a sign that is arrived at through cultural experiences a reader brings to it.


Task:

Red - love, danger, stop, hot, lust, wrong answer, power, excitement, passion, health.

White - snow, clear, cold, winter, angels, heaven.

Black - dark, fear, mystery, night, danger.

Green - nature, natural, countryside, go, start, right answer.

Yellow - unsure, sun, morning, on your marks.

Mood-board

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